A Bold New Look for SJDT.

San Jose Dance Theatre New Logo

A Bold New Look for SJDT

San Jose Dance Theatre is excited to announce a new look for the organization. Now entering the 55th year of operation, SJDT is reinventing its image with a bold new look, laying a pathway for exciting new developments for the company. Our new look incorporates an innovative new logo, webpage design and all new exciting imagery.

The organization was founded in 1964 as Paul E. Curtis Jr.’s Los Gatos Academy of Dance and the West Valley Ballet Foundation. The name was later changed to San Jose Dance Theatre in 1965 and incorporated as a non-profit educational organization in 1968. Across the years, San Jose’s original ballet school has trained beginner through advanced dancers for a lifetime of participation in, as well as an appreciation of the art of classical ballet.

San Jose Dance Theatre’s mission is to develop, foster and promote the art of dance for the community of Silicon Valley. Through dance instruction, workshops and performances, we engage all areas of the community to participate in the arts, particularly in Classical Ballet and Contemporary dance.

SJDT inspires all to explore the art of dance and gives individuals the opportunity to learn dance, to perform and to set goals to advance to professional dancers. We foster the growth of dance in the community through mentoring experiences by professional dancers and instructors. We also promote the art of dance through creative public awareness campaigns and performances.

San Jose Dance Theatre partners with many local business in the Bay Area and would like to thank Sour Pea Design’s graphic design services for their hard work through the rebranding process. A special thank you also to Stride Agencies, a major contributor to the organization and the rebranding process.

“This is the start of an exciting new chapter for San Jose Dance Theatre and San Jose as a whole. We can see the organization leading the way for dance in the region and continuing as a pioneer in the industry” – Linda Hurkmans, Artistic Director.

To keep up to date with all of the company’s developments, like us on Facebook or follow us on Instagram @SanJoseDanceTheatre

More about Stride Agency

Stride Agency is a boutique creative digital marketing agency located in the SOFA district of downtown San Jose, California. Their mission is to offer personalized digital marketing strategies and tactics for small businesses and start-ups. Specializing in enhancing your online visibility and presence with responsive WordPress websites, graphic design, local listings management, search engine marketing, search engine optimization, social media management, social media marketing, email marketing, video marketing, and content marketing.

Schedule a FREE 60-minute consultation with Stride today to find out how they can help your business grow.

Visit online at Stride Agency

More about Sour Pea

Sour Pea brings your brand to life by translating company objectives into meaningful and relatable visual treats. “My soul thrives on authenticity, live performance, sunshine & coffee,” says Melissa Brown, Sour Pea Owner.

Visit online at sourpea.com

Media enquiries – Michael Pappalardo – [email protected] , (669) 291 5434

SJDT’s Free Online Master Class Series!

San Jose Dance Theatre is excited to announce a free online Master Class series for the community! To support the community through the Covid-19 crisis we will host some of the biggest names in the ballet industry through online masterclasses.

Guests include Sasha De Sola, Ask La Cour and many more!

Find out more HERE


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